About Chili Digital Marketing Agency
Chili Digital is a forward-thinking agency specializing in digital marketing strategies that drive growth and visibility for our clients. We pride ourselves on delivering innovative SEO and link-building solutions that enhance our clients’ online authority and search engine rankings. Join our dynamic team and contribute to high-impact strategies that build robust digital footprints for our diverse client base.
Job Summary
We are seeking a motivated Link Building Analyst to join our SEO team. In this role, you’ll be responsible for developing and executing backlink strategies that improve our clients’ Domain Rating (DR) through high-quality outreach and partner relationships. You’ll conduct backlink audits, build and manage a network of link-building partners, and perform outreach to relevant, high-authority websites. The ideal candidate has experience with outreach methods, including contact scraping, crafting outreach email templates, and executing follow-up processes.
Key Responsibilities
- Conduct backlink audits to assess link quality, identify opportunities, and remove any toxic links affecting client performance.
- Develop and implement a comprehensive backlink strategy aimed at improving the Domain Rating (DR) and overall authority of client websites.
- Build and maintain a link-building partner network, focusing on high-quality, authoritative sites relevant to client industries.
- Perform outreach to relevant websites for link-building opportunities, employing best practices for contact scraping, email templating, and follow-ups.
- Collaborate with the SEO team to align link-building efforts with the broader SEO strategy and target keyword goals.
- Track and report on backlink metrics and campaign success, using tools like Ahrefs, SEMrush, and Google Analytics.
- Continuously monitor industry trends and outreach strategies to optimize the effectiveness of link-building campaigns.
- Document outreach processes, maintain organized records of outreach efforts, and report progress regularly to the SEO manager.
Qualifications
- 2+ years of experience in link building, outreach, or a related SEO role.
- Proven experience with outreach methods, including scraping contact information, crafting effective outreach templates, and establishing a follow-up process.
- Proficiency in SEO and link-building tools such as Ahrefs, SEMrush, Moz, and Google Search Console.
- Strong understanding of backlink quality metrics, including Domain Rating (DR), Domain Authority (DA), and the impact of link quality on SEO performance.
- Excellent written communication skills, with the ability to create compelling outreach emails.
- Advanced English
- Strong analytical skills to assess backlink data, track performance, and identify new link-building opportunities.
- Ability to manage multiple outreach campaigns simultaneously and meet deadlines in a fast-paced environment.
- Proactive, goal-oriented mindset with a commitment to achieving high-impact results for clients.
What We Offer
- An opportunity to work with a passionate, results-driven team dedicated to pushing the boundaries of SEO and digital marketing.
- Competitive salary with performance-based incentives.
- Professional growth opportunities with access to ongoing training and certifications in SEO.
- A vibrant company culture that values collaboration, innovation, and personal growth.
